LIVE EVENT - Registration

The Ultimate Cold Calling Playbook For Sales Leaders and Teams

Armand Farrokh
Founder, 30 Minutes to President's Club
Nick Cegelski
Founder, 30 Minutes to President's Club
Sophie Buonassisi
VP Marketing, GTMfund | GTMnow (Moderator)

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Is cold calling dead? The short answer: no. 

But, to put it bluntly it does kind of ‘suck’ – and that’s why it works. 

Join industry leaders Armand Farrokh and Nick Cegelski for both strategic and tactical takeaways on cold calling. 

What to expect:

  • Cold call activity and conversion benchmarks (connect rates, set rates, show rates).
  • How to build a minimum viable cold calling playbook (opener – problem prop – top 5 objections).
  • Tactics you / your team can implement today to improve the effectiveness of cold calls. 
  • A sneak peak into Armand and Nick’s new book, “Cold Calling Sucks (And That’s Why It Works)”