Anti “Personal Brand”: The Damage & 35 Downsides of Building a Personal Brand (And What You Should Do Instead)

It seems everywhere you turn today, someone’s trumpeting that you ABSOLUTELY must build a personal brand.

That it’s your golden ticket to endless opportunities. Your quick-and-easy meal ticket to success. That you’d be absolutely crazy not to.

But in a land where everything has an opportunity cost, you have to ask: When can it hurt you?

What are the downsides of building a personal brand?

Come join Becc Holland for the ultimate tear-down of the personal brand mythos — and what you should do instead.

Guest:

Becc Holland – Founder & CEO of Flip the Script

You’ll Learn

  • 35 downsides of building a personal brand, the negative effects on your pipeline as an SDR/AE/sales leader, & how it can damage your career long term
  • The 5 types of professionals who typically advocate for personal brand and why they advocate for it
  • The only 2 scenarios where building a personal brand is a great idea
  • The 5 things to do instead that will drive real results

Watch it here

Join Us Today

Insider access to the GTM network and the best minds in tech.

Join Us Today

Insider access to the GTM network and the best minds in tech.