Best Practices for Cold Email Templates

It’s a question for the ages: what makes a winning cold email template? Sales Hacker, along with our friends from Outreach, Siftrock and Drift, partnered together to answer one of the toughest questions in sales. Together, we analyzed email templates from nearly 300 respondents, AND had our expert judge’s panel pick their favorites. The result is our new eBook “Best Practices for Cold Email Templates.” See which email template sales leaders liked best, and which ones had the best data-driven results.

Lauren Alt is the Manager of Demand Generation at Outreach. Prior to this, she led the marketing campaigns where she was responsible for overseeing and coordinating marketing’s campaign planning, execution and measurement processes for the purpose of cross team alignment to achieve marketing revenue goals.

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