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Prefer to get started with the most widely consumed content? Start here:

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5 different paths to launch AI agents (with examples)

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GTM 164: 28th at Stripe → Billions: Cristina Cordova’s GTM Playbook (Linear, Notion)

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GTM 170: 0 Customers → $4B: Inside Snowflake’s GTM Machine with Chris Degnan

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How to Get Hired Before the Role Is Posted

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The 5-phase framework that grew Outreach from $0 to $230M ARR

Join over 60,000 leaders in software and AI

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The Network includes all 50 US states and 136 countries.

Leaders come from software companies and investment firms that include:

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Ramp
Cognition
Anthropic
Canva
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Vanta (1)
Benchmark
Procore

AI

If you’re an AI leader or seeking to improve upon AI strategy and implementation:

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AI Conference HumanX Takeaways and Frameworks

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How One Hackathon Took Zapier’s AI Usage From 10% to 97% | CEO of Zapier

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Claude for your personal productivity

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AI at the Edge: How Armada is Taking Compute Everywhere the Cloud Can’t Go | Dan Wright (CEO of Armada)

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Claude Code for GTM Teams

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Inside Nooks’ Launch: Why AI-Native Sales Tools Are Challenging Legacy Platforms

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The End of GTM Sprawl: How HockeyStack is Rebuilding Go-to-Market Around AI

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GTM 178: How Intercom Built the Highest-Performing AI Agent on the Market Using Outcome-Based Pricing with Archana Agrawal

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Claude Code for Everyone

Venture Capital

If you’re a venture capital leader or seeking to improve upon investing and portfolio growth:

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VC: Your First VC Meeting Will Be Agent-to-Agent | Auren Hoffman (Flex Capital)

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VC: Investing at Inception in the Age of AI Agents

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What Wins When Anyone Can Build Anything with Brett Queener, Partner at Bonfire Ventures

SaaSpocalypse

The “SAASpocalypse”

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116 Quarters on Quota and What Every Sales Leader Should Be Tracking, with Bill Binch, Operating Partner at Battery Ventures

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VC 4: How VCs Evaluate Technical Founders (TAM, Moats & Diligence), with Amanda Robson of Modern Technical Fund

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Investors are sitting in on live prospect calls

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The New Reality of Early-Stage GTM

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VC 3: Investing Philosophy for 2026: What Founders Should Know

Collection

Startup Stories

If you’re a founder or operator seeking to learn from real startup growth journeys:

Explore More Stories
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Qualified Acquired by Salesforce: A 7-Year Outcome Built on a 27-Year History

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How Levelset scaled to $25M ARR, then sold for $500M

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Deconstructing ClickUp’s GTM: A Journey Through Three Eras of Growth

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How Gamma grew to $100M ARR (and a $2.1B valuation)

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Deconstructing Vanta’s GTM: A Journey Through Five Eras of Growth

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GTM 169: How Airbyte Hit $1B: The Open-Source, Community-First Playbook

Career

If you’re building your career or seeking to grow professionally in GTM roles:

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26 Books to Read in 2026

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How to Get Hired Before the Role Is Posted

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GTM 150: 80% of Exec Roles Aren’t Posted, Here’s How to Land Them Anyway with Andy Mowat

Sept 13

Price’s Law and It’s Impact on Hiring and Retaining Talent

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How to Become a Fractional Professional and Land Fractional Work

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The Secrets to Picking Winners

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GTM 66: How to Land your Dream Role in a Competitive Market with Sophie Buonassisi

Sales

If you’re a sales leader or seeking to improve upon sales:

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How Figma Scaled From $2M to IPO | Kyle Parrish (First Sales Hire)

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Advice From the Founders of Slack, OpenAI, Stripe, and More.

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How Buyers Now Decide Before Talking to Sales | Sam Senior, Founder & CEO of TestBox

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The 0 to 1 Guide to Paid Media

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The Founder-Led Sales Playbook

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Inside ServiceNow’s $10B Go-to-Market Engine with Paul Fipps

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Inside Nooks’ Launch: Why AI-Native Sales Tools Are Challenging Legacy Platforms

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How to Price Your AI Product: A Practical Guide for Early-Stage Founders

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Does Swag Work as a Sales Tool? (Here’s What the Data Says)

Marketing

If you’re a marketing leader or seeking to improve upon marketing:

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Does Swag Work as a Sales Tool? (Here’s What the Data Says)

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13 Free Sales Tracking Spreadsheets For Your Pipeline, Activities & Performance

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GTM 166: SEO → AEO: The Next Big Shift in How People Discover Your Product

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GTM 165: Vibe prompting, AI fluency, and the new rules of go-to-market | Kieran Flanagan

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GTM 160: The Startup PR Playbook Every Founder Needs: How to Nail Your Launch, Get in the News, and Avoid the Biggest PR Mistakes | Jenny He

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GTM 156: Revenue Marketing Unpacked: GTM Lessons, AI, and What’s Really Broken in Attribution | John Fernandez

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How to get cited in ChatGPT+ (and win the new search game)

Bonus Episode

The GTMnow Podcast Bonus: The Next Digital Revolution: You Optimized for Humans, Now You Have to Optimize for AI | with Mike Walrath (CEO of Yext)

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Instagram Just Became a Search Engine

customer
success

If you’re a customer success (CS) leader or seeking to improve upon CS:

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How Sophos Scales Customer Success for 600,000 Customers

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Inside ServiceNow’s $10B Go-to-Market Engine with Paul Fipps

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GTM 174: The 7% Rule: How AI Is Rewriting Customer Success Budgets (From 10% to 7%) with Abbas Haider Ali

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GTM 145: What Happens When a CRO Owns the Entire Customer Journey, How to Build a Unified GTM Engine | Marcy Campbell

A $1B Acquisition with a Singular Leader for Both Sales and Customer Success

A $1B Acquisition with a Singular Leader for Both Sales and Customer Success

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The State of GTM Jobs: Customer Success

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GTM 123: Customer Experience Fuels Business Growth, Build a Customer-First Culture with Kim Peretti

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GTM 115: Lessons from CS to CRO and How Customer Stories are Your Most Powerful Growth Lever with Allison Metcalfe

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GTM 99: Mastering Customer Success in the AI New Age with Jon Dick

Growth &
Operations

If you’re an operations leader or seeking to improve upon operations:

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The Growth OS Map: Winning in the Age of Channel Collapse

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Lessons from Figma, Dropbox, and Building Iconic Brands in the Age of AI with Figma’s CMO, Sheila Vashee

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How to Price Your Product: A Pricing Model Decision Tree

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The End of GTM Sprawl: How HockeyStack is Rebuilding Go-to-Market Around AI

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GTM 178: How Intercom Built the Highest-Performing AI Agent on the Market Using Outcome-Based Pricing with Archana Agrawal

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GTM 177: Why Most Founders Build the Wrong Company with Lou Shipley

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Lessons from Vercel’s COO

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Why AI Is Killing Your Outbound and Making In-Person GTM Inevitable, with Healey Cypher, CEO at BoomPop

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GTM 175: Why Most Go-To-Market Motions Collapse at Scale

Product

If you’re a product leader or seeking to improve upon product:

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AI at the Edge: How Armada is Taking Compute Everywhere the Cloud Can’t Go | Dan Wright (CEO of Armada)

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GTM 169: How Airbyte Hit $1B: The Open-Source, Community-First Playbook

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Lessons from Canva’s CCO

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GTM 152: What’s Actually Working in GTM Right Now: Lessons from Centari, Atrix AI, & Gaiia

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How to build the right thing (before you scale the wrong one)

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The New Rules of Brand Awareness in the AI Era

Mar21

How to navigate the shift from Product-Led Growth to Enterprise

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The playbook for viral data storytelling

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7 Top CRO Tips on Annual Planning