The days when you could simply lead a buyer through your sales process are long gone. Buyer behavior is changing and the buyer’s journey has become unpredictable.
Watch it here
The days when you could simply lead a buyer through your sales process are long gone. Buyer behavior is changing and the buyer’s journey has become unpredictable.
Watch it here
GTMnow is the media brand of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more.