Guest:
Will Frattini – Sr. Manager – New Business Sales at Zoominfo
Jack Kosakowski – CEO (US Division)at Creation Agency
Moderator:
Scott Barker – Head of Partnerships at Sales Hacker
What You’ll Learn:
- Why social selling is important
- How to use social selling to influence your pipeline
- The vendor landscape for social selling
Watch it here
‘Companies with formal social selling programs in place are seeing results such as 18% greater lead volume and 17% faster lead conversion among reps who use social consistently, compared with those who do not.’ – Forrester Research
The rise of social selling – it’s become an essential way for successful sales teams to communicate with their prospects. The growth of social media usage has been a huge factor in why social selling has been adopted and several studies point toward the B2B buyer using social media as an important part of their buying process.