Guest:
Sean Joyce – Director of Product Marketing at Salesforce CPQ
Moderator:
Richard Harris – Director of Sales Training & Consulting Services at Sales Hacker
What You’ll Learn:
- How your processes and technology are holding you back from pivoting to recurring revenue streams.
- Why it’s important to focus on designing processes around the “expand” portion of land and expand.
- How to pivot to recurring revenue models while supporting traditional revenue streams.
- Why unifying sales with operations, finance, and other supporting teams is critical in recurring revenue success.
Watch it here
Recurring revenue streams are more highly valued by investors because of their predictable nature. They definitely outshine traditional one-time transactions. But most B2B sales organizations are stuck in the past with systems and processes designed for an antiquated product-based economy.
So what do you do?
In this webinar, Sean Joyce, Director of Product Marketing at Salesforce will discuss the challenges facing B2B organizations looking to generate recurring revenue streams. He will then dive into how you can unify people, processes, and technology to transform your B2B sales organization into a land-and-expand powerhouse.
