Revenue Ops: Our Proven Framework for Massive Pipeline


Marcus Bening – VP of Revenue Operations at Outreach

Erin Bush – Senior Director of Revenue Operations at LeanData

Moderator: Colin Campbell – Head of Community at Outreach, Sales Hacker

Uniting marketing, sales, and customer success teams under one roof sounds like a great idea, but how exactly does it work? Is it simply a strategic vision? Or does it happen at a more granular, execution level?

We were joined by Outreach VP of Revenue Operations, Marcus Bening, and LeanData Senior Director of Revenue Operations, Erin Bush, who’ve shared with us how to align our business tactically, strategically, organizationally, and operationally under a single Revenue Operations function.

In this webinar replay, get the inside scoop on the tactics and strategies you can use to get started with Revenue Operations and reach your next level of growth.

What You’ll Learn:

  • A proven framework to align & organize your revenue teams (sales, marketing & customer success)
  • The “Ins & Outs” of Leandata’s & Outreach’s revenue operations

Watch it here

Colin is the Director of Marketing at Sales Hacker. Before that, he led the strategy team at a marketing agency, and worked with hundreds of B2B brands to build winning inbound strategies. Outside of work, Colin is the world’s biggest dog lover, and spends as much time as possible outside.

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