Let me tell you a little secret about pain-point selling.
It’s downright DAMAGING to your pipeline.
Becc Holland — fiercely unafraid to take down established sales truths (anti-personal brand, anyone?) — is back at Sales Hacker with a masterclass on ditching pain-point selling and rocking your conversion rate by focusing on prospect problems.
You’ll learn:
- The difference between pain & problem for your prospects.
- How pain-point selling hurts your prospects, your conversions, and your career.
- 11 problems you’ll typically encounter in cold-calls and on the sales floor.
- 13 solution-oriented questions to ask prospects & sell more as a result.
Watch it here