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Sales
If you’re a sales leader or seeking to improve upon sales:
GTM 168: How ZoomInfo Built a $1B RevOps Engine, The Operating Cadence Behind Breakout Growth | Tessa Whittaker
Sophie Buonassisi
The New Bar for Startup Growth in the AI Era
Sophie Buonassisi
GTM 167: Competing with Giants: Inside You.com’s Battle Against OpenAI & Google | Peter Grant
Sophie Buonassisi
5 Things You Need to Know from the Latest Friction Report
Sophie Buonassisi
The GTMnow Podcast Bonus: ‘I joined Meta at 900, left at 90,000’ — Rick Kelley on Building and Scaling International Sales Teams
Sophie Buonassisi
The Great GTM Rebuild: From Systems of Record to Systems of Execution
Sophie Buonassisi
Deconstructing Vanta’s GTM: A Journey Through Five Eras of Growth
Sophie Buonassisi
GTM 164: 28th at Stripe → Billions: Cristina Cordova’s GTM Playbook (Linear, Notion)
Sophie Buonassisi
The First Sales Hire Playbook
Sophie Buonassisi
Marketing
If you’re a marketing leader or seeking to improve upon marketing:
May 16, 2025
ZoomInfo Just Changed Its Ticker to $GTM – Here’s Why That Matters
Sophie Buonassisi
May 13, 2025
GTM 146: The Future of Search, AI, and Digital Presence with Mike Walrath, CEO of Yext
Sophie Buonassisi
May 9, 2025
The AI messaging pivot happening across SaaS
Sophie Buonassisi
May 2, 2025
How to turn beta users into a launch marketing engine
Sophie Buonassisi
April 18, 2025
The New Rules of Brand Awareness in the AI Era
Sophie Buonassisi
April 15, 2025
GTM 142: Why Most B2B Marketing Fails (And How to Fix It) with Udi Ledergor
Sophie Buonassisi
April 11, 2025
How to do SEO right in 2025 (hint: most companies get it wrong)
Sophie Buonassisi
March 18, 2025
GTM 138: The AI Advantage, Solving Sales & Marketing Alignment for Better GTM Execution with Jaleh Rezaei
Scott Barker
February 25, 2025
GTM 135: How Marketing Creates Million-Dollar Exits: 6 SaaS Success Stories | Katrina Wong
Scott Barker
customer
success
If you’re a customer success (CS) leader or seeking to improve upon CS:
April 16, 2024
GTM 90: The GTM Playbook Under Attack and Bootstrapping a Community to Multi-Million Dollar Revenue with James Kaikis
Scott Barker
October 25, 2023
GTM 65: Consultative Selling Mastery, and The Positive Snowball Effect of Building Strong Relationships with Zach Lawryk
Scott Barker
September 5, 2023
GTM 59: Weekly Active Users Up 33% by Making the Hard Decisions Faster with Melanie Fellay
Scott Barker
March 23, 2023
Attitude and Conviction Affect Your Close Rate — Here’s Why
Rhonda Petit
March 14, 2023
50+ Best Lead Generation Tools in 2023 (Ranked & Rated)
Gaetano
February 28, 2023
120 Sales Podcasts for Hungry Sales Professionals: 2023 Edition
Robert J. Finn
January 2, 2023
The 108 Best Sales Books for Boosting Your Skills & Performance in 2023
Ralph Barsi
December 13, 2022
Building Meaningful Connections with Co-Selling with Alex Buckles
Sam Jacobs
November 21, 2022
Best 150+ Sales Tools: The Complete List for 2023 (Updated)
Max Altschuler
hiring
If you’re hiring or seeking to land a new role:
April 13, 2023
The State of Sales Enablement in 2023
Savannah Downs
January 26, 2023
New Research: The State of the Sales Tech Stack in 2023
Marciela Ross
January 19, 2023
I See You: How to Elevate Women of Color on Your Sales Team
Cherilynn Castleman
November 21, 2022
Best 150+ Sales Tools: The Complete List for 2023 (Updated)
Max Altschuler
November 15, 2022
Top KPI’s to Focus on for Sales Productivity
Savannah Downs
November 8, 2022
Use Outreach? Save 5 Hours a Week with these Hacks
Savannah Downs
October 4, 2022
5 Simple Ways to Use Personalized Videos to Speed Up Your Sales Process
Savannah Downs
October 3, 2022
Quit Celebrating “Women In Sales Month”
Lauren Bailey
September 29, 2022
Black Women’s Equal Pay Day: Open Discussion on the Wage Gap Driven by Race and Gender
Marciela Ross
Growth &
Operations
If you’re an operations leader or seeking to improve upon operations:
May 30, 2025
The CRO & CMO Playbook for Creating GTM Alignment
Sophie Buonassisi
May 20, 2025
GTM 147: RevOps Is a Hidden Growth Engine with Navin Persaud, VP of RevOps at 1Password
Sophie Buonassisi
May 16, 2025
ZoomInfo Just Changed Its Ticker to $GTM – Here’s Why That Matters
Sophie Buonassisi
May 13, 2025
GTM 146: The Future of Search, AI, and Digital Presence with Mike Walrath, CEO of Yext
Sophie Buonassisi
May 2, 2025
How to turn beta users into a launch marketing engine
Sophie Buonassisi
April 25, 2025
Timeless growth principles that scaled $20M to $450M
Sophie Buonassisi
April 11, 2025
How to do SEO right in 2025 (hint: most companies get it wrong)
Sophie Buonassisi
April 4, 2025
The GTM AI Operating System
Sophie Buonassisi
March 30, 2025
Cold Calling Playbook Tips: 10 Proven Tactics for Sales Leaders and Reps
Sophie Buonassisi
Product
If you’re a product leader or seeking to improve upon product:
October 30, 2024
Product-Channel Fit: Finding the Right Growth Strategy for Your Product
Chang Chen
October 29, 2024
GTM 119: Design Products Backwards From GTM: Lessons from Scaling to $1B+ with David Knight
Scott Barker
October 22, 2024
GTM 118: 5 Must-Try PLG Tactics to Accelerate Growth with Kyle Poyar
Scott Barker
October 8, 2024
GTM 116: The Future of SEO and AI’s Impact, with a $100M+ Product-Led SEO Framework with Eli Schwartz
Scott Barker
August 6, 2024
GTM 106: Mastering the Transition from PLG to PLS with Andrew Johnston
Scott Barker
January 2, 2024
GTM 75: The AI Evolution: Cross the Chasm of First to Future Iterations with Gong’s EVP Eran Aloni
Scott Barker
October 25, 2023
GTM 65: Consultative Selling Mastery, and The Positive Snowball Effect of Building Strong Relationships with Zach Lawryk
Scott Barker
March 15, 2023
How Marketing and Sales Alignment Helps With Company Growth
Sam Jacobs
February 24, 2023
8 Letters that Can Double Your Income: an Intro to MEDDPICC
David Weiss